Alfa Romeo Launches Bespoke Edizione Models in Dubai
In celebrating Italian automotive excellence, Alfa Romeo Middle East and Gargash Motors have introduced the Bespoke Edizione series in Dubai. This exclusive launch event showcased limited-edition models, including the Giulia Super Sport Bespoke Edizione, Tonale Bespoke Edizione, and Stelvio Super Sport. Each model reflects Alfa Romeo’s rich motorsport heritage and commitment to personalized luxury.
Event Highlights
The unveiling event, held in Dubai, marked a significant milestone for automotive enthusiasts and collectors. Gargash Motors, the official distributor of Alfa Romeo in the UAE, presented the Quadrifoglio Super Sport Bespoke Edizione, blending high-performance engineering with bespoke craftsmanship.
Attendees were also treated to the debut of unique models such as the Giulia Competizione, Tonale Veloce, and Stelvio Quadrifoglio 100th Anniversary, each featuring exclusive enhancements. Morgan Sunderland, General Manager at Gargash Motors, emphasized the brand’s dedication to merging heritage with innovation, stating that the launch celebrates Alfa Romeo’s storied motorsport legacy while catering to the UAE’s appreciation for high-performance vehicles.
Model Specifications
Here is what you need to know.
Giulia Super Sport Bespoke Edizione
Performance: Powered by a 2.9-liter twin-turbo V6 engine delivering 520 horsepower.
Design Enhancements: Features a GTAm OEM rear spoiler for increased downforce, carbon fiber rear diffuser for enhanced aerodynamics, and bespoke two-tone wheels complemented by striking green brake calipers.
Stelvio Super Sport
Performance: Equipped with the same robust 2.9-liter twin-turbo V6 engine as the Giulia, ensuring dynamic performance.
Design Enhancements: Includes hood vents accented with green stripes, a gloss black grille with carbon fiber accents, and carbon-ceramic brakes for superior stopping power.
Tonale Bespoke Edizione
While specific details are pending confirmation, the Tonale is anticipated to feature unique styling and performance upgrades, aligning with the Bespoke Edizione’s emphasis on personalization and luxury.
Bespoke Edizione Program
The launch also introduced the Bespoke Edizione Program to the UAE market, offering Alfa Romeo owners an unparalleled customization experience. This tailor-made service allows clients to personalize various aspects of their vehicles, from exterior color schemes to interior trims and performance enhancements.
The program aims to blend Alfa Romeo’s racing heritage with individual customer preferences, ensuring each vehicle is a unique reflection of its owner’s personality.
Production and Availability
To maintain exclusivity, production is limited to 275 units of the Giulia Super Sport Bespoke Edizione and 175 units of the Stelvio Super Sport worldwide. Pricing for these limited-edition models starts at AED 479,900. Interested customers are encouraged to contact Gargash Motors for pre-ordering information and to learn more about expected delivery timelines.
Historical Significance
The Bespoke Edizione series pays homage to Alfa Romeo’s first Mille Miglia victory in 1928. Design elements such as the Quadrifoglio decals and green accents reflect this rich motorsport heritage, seamlessly integrating historical significance with modern aesthetics.
Customer Experience
Attendees at the launch event expressed enthusiasm for the new models and the customization opportunities offered by the Bespoke Edizione Program. The personalized experience allows customers to own a vehicle that not only delivers exceptional performance but also aligns with their tastes and preferences. This initiative underscores Alfa Romeo’s commitment to providing a unique and engaging ownership experience.
Conclusion
The introduction of the Bespoke Edizione models in Dubai signifies Alfa Romeo’s dedication to combining luxury, performance, and personalization. These limited-edition vehicles offer automotive enthusiasts in the UAE an opportunity to own a piece of Alfa Romeo’s storied legacy, tailored to their unique specifications.
For those interested in exploring the Bespoke Edizione series and customization program, Gargash Motors stands ready to assist in crafting a driving experience that is both exclusive and exhilarating.